This Williamsburg branding photography session is one for the books! The Mint Sweater is a lifestyle brand and community based on three pillars to help support women to build a life they love for themselves! Those pillars include an intentional lifestyle, self-care, and friendship. Marnie, the sweet owner of The Mint Sweater, reached out for a branding shoot so we could capture the part of The Mint Sweater that brings fun, joy, and laughter when girls get together. Here are a few words from Marnie describing her business that I absolutely love:

“Through our blog, we provide tips and resources that help women improve the primary foods of their lives, the parts that fuel the soul so she can live a life that makes her happy. We advocate self-worth and self-care to help nurture her into loving and caring for herself because she matters just as much as the life she builds. Finally, through online and in-person communities we are helping women build friendships because life gets a little easier when you have people to stand by your side.”

Marnie’s branding words for The Mint Sweater include Fresh, Serene, Genuine, Cozy, and Lighthearted. Love it!! And shooting at The Studio at Jamestown was the perfect place to capture the essence of these words!

I’m so excited to see the images tell the story of The Mint Sweater on their blog and social media profiles! Marnie styled the room perfectly so we got a ton of detail shots and photos of The Mint Sweater girls!

Makeup: Makeup by SAC and Sarah Slade Beauty

Want to learn more about my personal branding sessions for entrepreneurs? Send me a message and lets make magic together!